LinkedIn Events lets you host virtual public and private events on LinkedIn. You can host an Event using your individual LinkedIn profile or a LinkedIn Page, and
registered attendees can watch and participant on the Event page. Switcher Studio customers who have been approved by LinkedIn to broadcast live video, can stream to public LinkedIn Events.

Note: Only Event organizers can go live to an Event. Please be sure the organizer has been approved to use LinkedIn Live, and has connected their LinkedIn account to Switcher Studio.

There are three main steps to streaming to a LinkedIn Event from Switcher Studio:

  1. Set up the Event on LinkedIn

  2. Set up the stream in Switcher Studio

  3. Start the broadcast in Switcher Studio


Step 1: Setting up the Event on LinkedIn

To create an Event on LinkedIn:

  • Start from the LinkedIn homepage. Click the Home icon at the top to get there.

  • From the panel on the left side, click the + icon next to Events.

  • In the Create Event window, add the details for the Event.

  • Be sure to use the following settings:

    • Next to the question Is this an online event? slide the toggle to Yes.

    • Leave the Broadcast Link section blank.

  • Add a logo and cover image if desired.

  • Click Create.

  • You’ll be redirected to the Event page. Do not leave this page, as you'll need to copy the URL of the Event page for Step 2 below.


Step 2: Setting up the Stream in Switcher Studio

You can set up the LinkedIn Event stream either directly through the Switcher iOS app or the Switcher Studio Dashboard. Some people prefer the Dashboard option because they can use a computer. Other people prefer the app, since it doesn't require a different device. The steps are very similar, and both options are outlined below.

Switcher Studio Dashboard

  • Use the menu at the top to choose between your Personal LinkedIn account and Organization account.

    • If you are changing to the option you are not currently logged into, you will need to tap the "Change to..." button and relink the correct account.

  • Click/tap the account you will be streaming from.

  • You will be taken to the stream set up screen.

  • Scheduling: Click the dropdown to select Event.

  • Event Description: Add a description in the text box.

  • Event URL: Paste the Event page URL from LinkedIn into the box.

  • Use the toggle below Event URL if you would like to make the event Private.

  • Region: use the dropdown to select the area closest to your streaming location. This will improve your connection to LinkedIn.

  • Use the toggle below Region to enable or disable Automatic closed captioning.

  • Stream Quality: Select a quality based on the strength of your Wi-Fi. Remember that streaming in HD requires an extremely robust Internet connection.

  • Click Save.

Switcher Studio App

If you would rather set up the stream using the iOS app instead of the online Dashboard, the process is slightly different:

  • Navigate to the Outputs tab on your main switcher device.

  • Tap LinkedIn Live.

  • Connect your LinkedIn account to Switcher Studio if you haven't already done so.

  • If you have already connected your LinkedIn account, Use the menu at the top to choose between your Personal LinkedIn account and Organization account.

  • Tap the account you will be using for the stream.

  • You will be taken to the stream set up screen.

  • Scheduling: Tap the dropdown to select Event.

  • Event Description: Add a description in the text box.

  • Event URL: Paste the Event page URL from LinkedIn into the box.

  • Use the toggle below Event URL if you would like to make the event Private. When it is enabled, the button is orange and on the right.

  • Region: use the dropdown to select the area closest to your streaming location. This will improve your connection to LinkedIn.

  • Use the toggle below Region to enable or disable Automatic closed captioning. When it is enabled, the button is orange and on the right.

  • Stream Quality: Tap a quality based on the strength of your Wi-Fi. Remember that streaming in HD requires an extremely robust Internet connection.

  • Tap Save.


Step 3: Starting the Broadcast in Switcher Studio

  • Open the Switcher Studio mobile app on your main switching device and tap Use as Switcher.

  • If you are connecting multiple devices, open Switcher Studio on each of them and tap Share this Device.

  • From your main switching device, tap the Outputs tab (this should be the default screen).

  • Tap LinkedIn Live, which should include the title of the event you created. Once tapped, a blue check mark will appear next to LinkedIn Live, confirming it as the streaming destination.

  • To go live to the Event, tab the big red button in the top-right corner of Switcher.

  • Your video will broadcast to the LinkedIn Event page.

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